Why is it that most small business owners feel like they’re working for their business, rather than the business working for them?
You started this journey for freedom, but somewhere along the way, the "grind" took over. Perhaps you've stagnated, or hit an invisible ceiling, or your marketing feels like shouting into a void.
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The Thriving Business Podcast, hosted by business experts Kate De Jong and Sam Morris, embodies the belief that success shouldn't come at the cost of your sanity. Business should be fun! That's why we started it, right? Whether you’re stuck in the "messy middle" or looking to scale to the next level, the answer isn't working harder, it's shifting the patterns that are holding you back, and implementing proven strategies that work.
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We know that a podcast episode is often the spark you need. But real, sustainable growth requires getting your hands dirty. We’ve designed two ways to work with us in person, moving you away from the "daily grind" and into the "growth lane."
Your Roadmap to
Business Success
The Thriving Business Wheel
Most business advice is scattered, leaving you to piece it all together while still running your business day to day.
The Thriving Business Wheel changes that.
It's a complete framework built around the four things every successful business must get right: earning powerfully, keeping more of what you make, growing smart, and leading with impact.
Our 18-episode series takes you through each quadrant, one conversation at a time, giving you a clear, structured path from where you are now to where you want to be.
Earn. Keep. Grow. Lead.
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The Pathway to Business Growth
The Podcast gets you thinking.
The Workbook gets you moving.
The Engine Room gets it done.
If you know Sam and Kate well, you'll know they love structure.
We bring you valuable information in a structured way, powered by the Thriving Business Wheel, to help you grow a thriving business.
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The Thriving Business Podcast
Every week, Kate and Sam cut through the noise to bring you real strategies, honest conversations, and actionable insights from the front lines of business. No fluff, no silver bullets. Just the kind of practical wisdom that actually moves the needle, one episode at a time.
Two Perspectives.
One Goal: Your Growth.
We aren't theorists. We're two seasoned business owners who've built service-based businesses from the ground up — and we've seen the silver bullets fail and the quick fixes crumble.
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That's why we work together instead of alone. Between us, we cover the whole business: the numbers and the systems, the positioning and the offer. Most problems don't live where they first look like they live — and two lenses find that faster than one.
Stop looking for a silver bullet. Start building a system.
Our podcast episodes, the AI Setup Workbook and The Engine Room help you:
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Decode your data to find hidden profit and reclaimed time.
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Automate the mundane using AI at the "speed of light."
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Position your brand so you magnetize clients instead of chasing them.
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Whether you want to know how Sam uses cashflow tools to tell the real story of a business, or you want to explore Kate's "Art of Unlearning" to find a business model that suits your life, or you're ready to actually build the fix in the room — start wherever you're at. Listen to the podcast, grab the Workbook, or come sit in on a free Engine Room session.
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